The online marketing space is crowded (like Tokyo metro at rush hour crowded) – but you already knew that. Visibility is important, but so is building relationships with the humans on your list.
The main problem? There’s a lot of noise and clutter out there in the online marketing wilderness (especially when it comes to free content.) So, how do you get potential clients to remember your name (and then fall in love with your brand?)
Here’s some good news. If they’ve come across your landing page or have already signed up for your email list, they WANT to keep the conversation going.
Your goal? Play it cool (no proposals on the first date, ‘mk?) and use landing pages and emails that convert.